Media Kit

Guidelines for media inquiries and publicity

Key Characters

Angela Duckworth, Founder & CEO

In her late twenties, Angela left her job as a management consultant to teach math to seventh graders in the New York City public schools. Several years in the classroom taught her that effort was tremendously important to success. To begin to solve the mystery of why some people work so much harder and longer than others, Angela entered the PhD program in psychology at the University of Pennsylvania, where she is now a professor and 2013 MacArthur Fellow. With Dave Levin and Dominic Randolph, she founded Character Lab with the aim of advancing scientific insights that help kids thrive. 

Sean Talamas, Executive Director

Prior to coming to Character Lab, Sean was a postdoctoral research fellow at University of St Andrews, Scotland, where he completed his PhD in psychology. Sean also received a master’s of arts in industry and organizational psychology, a master’s of arts in teaching, and a bachelor’s degree in psychology. Most of Sean’s education (both formal and experiential) was achieved while serving active duty in the U.S. Air Force in a special operations career field called TACP.

What We Do

Character Lab advances scientific insights that help kids thrive. By connecting researchers with educators, Character Lab seeks to create greater knowledge about the conditions that lead to social, emotional, academic, and physical well-being for young people throughout the country.


Character Lab Research Network makes school-based research fast, frictionless, and fruitful. Students and educators in our national consortium of innovative middle and high schools work closely with leading researchers on original studies that illuminate how to help kids thrive.


We make scientific insights accessible through online Playbooks and Tips of the Week. Playbooks are written by experts on specific character strengths. Each includes a curated set of evidence-based resources, including recommended curricula, videos, and books. Read more about Playbooks.

Each Tip of the Week contains 60 seconds of actionable advice in the form of a personal letter. Usually written by Angela Duckworth, the Tip of the Week is always fact-checked and approved by the scientists whose work is highlighted. Read the latest Tip of the Week.


We forge strategic partnerships to integrate scientific insights into existing educational media, products, and services.

Each summer, we co-host Educator Summit with the Relay Graduate School of Education. Featuring keynote speeches and hands-on workshops with scientists and thought leaders, this in-person event draws hundreds of educators from across the country and around the world.

Select Quotes

“Intelligence plus character—that is the goal of true education.” -Martin Luther King, Jr.

“Character is not an old-fashioned concept. It will always be in style.” -Angela Duckworth

“Character is a skill—not a trait. It can be enhanced, and there are proven and effective ways to do so.” -James Heckman

Visual Assets


Navy logo (PNG)
Navy stamp logo (PNG)


Angela Duckworth in office
Angela Duckworth headshot
Sean Talamas headshot
Teacher in classroom
Students working